AJ Ashe Departs from SFG Promotions Team

On the heels of SFG Promotions successfully completing the highest paying drag race in history – Jegs Performance SFG $1.1 Million presented by Allstar Performance – SFG team member AJ Ashe has decided to step away from the promotion business. For the last few months, AJ had been considering this move to allow him to spend more time competing on the big money bracket racing circuit.  “With the success of the biggest SFG race to date behind us, AJ felt that now was the right time to make this change. AJ joined the SFG team in 2018 and has been an important part of the success at many of our events in these past two years” said Kyle Riley, CEO of SFG. 

Photo by Lou Crouch

SFG Promotions wishes AJ the best of luck as he ventures back into racing where we are confident he will continue to have the success he has enjoyed throughout his career. 

While AJ’s departure leaves a gap in the SFG team, our customers should be confident that we have the right people and leadership in place to continue to serve you with the same events and formats that you have come to know and love. Our team has never been more confident in the SFG mission to make life-changing money available to everyone in bracket racing. We strive to exemplify that mission every day and we are proud that our work is continuing to bring the world of big-dollar bracket racing to the highest levels of conversation in the sport. In the coming weeks and months more announcements will be made about groundbreaking actions we are taking to continue to push SFG to the next level but in the meantime, enjoy the rest of our 2020 schedule. 

Photo by Lou Crouch

We will see you at our next event, the JEGS SFG Labor Day Bracket Bash at National Trail Raceway on Labor Day weekend (Sept 4-6, 2020)!


“What is SFG and where did it come from?” you ask. SFG is the brainchild of racer and promoter Kyle Riley. “I had a vision to offer racers the chance to race for big money that the average racer could not afford, but I give God all the credit for the idea because it was sent from God,” states Riley (SFG stands for Sent From God). Riley adds, “Until SFG came about your average racer couldn’t afford the chance to run for $50k or $100k because it was out of their price range. 

I wanted your everyday bracket racer to know what it feels like to stage up for that kind of money. A lot of people think I’m crazy, but I’ve always felt it’s better to give than to receive. The racers have really supported SFG in its first years, so I want to show them that I really appreciate their support so I raised the payouts and lowered the entry fees. Everyone will see the better SFG does the more the racer will benefit from our success.” 

For more information on SFG Promotions, visit www.racesfg.com or contact Kyle Riley at (708) 921-5737 or kyle@racesfg.com

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